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  • How to Fix Your Content Marketing Workflow Blog Header Image

How to Fix Your Content Marketing Workflow

By Natalie Boyd| 2018-07-24T21:05:13+00:00 July 25th, 2018|Articles|

In April of 2007, Arianna Huffington collapsed. Two years earlier, she had started the Huffington Post—now, she was lying on the floor bleeding. And while, yes, that statement alone is [...]

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  • Which Content Team Workflow Is Right for Your Organization? Blog Header Image

Which Content Team Workflow Is Right for Your Organization?

By PowerPost| 2018-07-24T21:10:38+00:00 July 25th, 2018|Articles|

Spoiler alert coming your way: There’s no one right content workflow. Every brand, every business operates within its own set of restrictions determined by resources, goals and culture. These factors [...]

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  • Automate Your Most Difficult Content Marketing Tasks With These Tips Blog Header Image

Automate Your Most Difficult Content Marketing Tasks With These Tips

By PowerPost| 2018-07-24T21:07:40+00:00 July 25th, 2018|Articles|

Whoever said, “There are no shortcuts in life,” clearly never drove a car with automatic transmission, used an ATM or ordered their iced latte for pickup through the Starbucks mobile [...]

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  • PowerPost Employee Spotlight: Natalie

Meet Natalie — Content Strategist and New Puppy Parent

By PowerPost| 2018-07-02T17:33:40+00:00 July 23rd, 2018|Articles, Employee Spotlight|

Name: Natalie Hometown: Chesterfield, MO College: University of Missouri What’s your official position at PowerPost, and how long have you been working here? My official title is Content Strategist, and [...]

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  • Why Aren't You Using Content Intelligence for Easy Content Creation? Blog Header Image

Why Aren’t You Using Content Intelligence for Easy Content Creation?

By Alli Cundiff| 2018-07-19T21:58:30+00:00 July 18th, 2018|Articles|

Content intelligence (CI) is undoubtedly the hottest trend in content marketing right now thanks to today’s advances in technology. Though, we’re not talking about those dreadful data sheets you spent [...]

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  • Unique Ways to Generate New Content Ideas Blog Header Image

6 Unique Ways to Generate New Content Ideas

By PowerPost| 2018-07-17T21:24:35+00:00 July 18th, 2018|Articles|

Writer’s block—it’s bound to happen sooner or later in your content marketing career. After months of pushing yourself to find new, relevant topics, catchy headlines that will capture your audience’s [...]

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  • Easy Content Creation: Tips for Better Brainstorm Blog Header Image

Easy Content Creation: 8 Tips for a Better Brainstorm

By PowerPost| 2018-07-17T21:02:42+00:00 July 18th, 2018|Articles|

Two heads are better than one. Three or more heads though, and you’re really onto something. Unless, of course, those heads are faced with a lack of organization and forethought [...]

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  • Three Easy Steps to Convert Your Blog Posts Into Video Content Blog Header Image

Three Easy Steps to Convert Your Blog Posts Into Video Content

By PowerPost| 2018-07-10T21:09:31+00:00 July 11th, 2018|Articles|

Who would have guessed that The Buggles’ 1980s classic tune “video killed the radio star” would remain relevant to marketers nearly 40 years later? While a bit dire in its [...]

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  • How to Create & Distribute Video Content on a Small Budget Blog Header Image

How to Create & Distribute Video Content on a Small Budget

By Natalie Boyd| 2018-07-11T00:02:47+00:00 July 11th, 2018|Articles|

More so than ever before, social media is flooded with video content. However, while almost anyone can produce a video, set up a YouTube account and drive traffic to their [...]

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  • Five Ways B2B Brands Can Be Using Video Blog Header Image

Five Ways B2B Brands Can Be Using Video

By PowerPost| 2018-07-10T21:16:32+00:00 July 11th, 2018|Articles|

As a B2B marketer, you have your own set of challenges. The products are typically more involved, lead times are longer, and budgets are high. Businesses are making decisions based [...]

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